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Herding behavior, driven by a desire to be part of the crowd or an assumption that the crowd is omniscient;
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Using mental accounting to treat some money (such as gambling winnings or an unexpected bonus) differently than other money;
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Excessive aversion to loss;
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Fear of change, resulting in an excessive bias for the status quo;
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Fear of making an incorrect decision and feeling stupid;
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Failing to act due to an abundance of attractive options;
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Ignoring important data points and focusing excessively on less important ones;
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"Anchoring" on irrelevant data;
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Overestimating the likelihood of certain events based on very memorable data or experiences;
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After finding out whether or not an event occurred, overestimating the degree to which they would have predicted the correct outcome;